матрациEvery time I work with an organization on setting up their social media presence, I typically start with defining their business objectives, goals, and expected outcomes. This is used to tie together a social media strategic plan that aligns their mission, vision, and values with social media.
The implementation part is similar to many organizations. Most of it is fairly painful to go through the mechanic process of signing up for service, creating a profile, setting up the account.
- Identify name, try to make this consistent across sites.
- Create a blog.
- Create a Twitter account.
- Create a FB fan page.
- Create a YouTube account.
- Register with as many accounts as possible. Try this service.
How many of you would find a detailed checklist useful in your efforts? My vision is to create a screencast of signing up for each service.
I think a detailed checklist would be great! I am just starting to set up sites for offline clients. Offering to set up all their accounts would be a big plus.